Hello, I’m Yuxun! ("Yoo-shoon")
A product designer with 3 years of UI/UX expertise, based in San Francisco, skilled in blending technology and creativity to deliver visually stunning, user-friendly designs.
Litebeem
UI & UX | Streaming, Web 3 | 2025 - Present
Leading the end-to-end product design for a blockchain-based streaming platform in its early confidential stage. Defining the UX, UI, visual guidelines, and design system while collaborating with the co-founders and CTO to align with technical and business goals.
* Due to confidentiality, my work on Litebeem is not publicly available in my portfolio. However, please feel free to reach out if you’d like to discuss it in more detail.
YuVee
UI & UX | Entertainment | 2022 - Present
Designing end-to-end user experiences for the streaming platform, from concept to development, with a user-centered focus. Defining information architecture and visual style guidelines for mobile, desktop, tablet, and TV apps. Delivering high-fidelity wireframes, prototypes, and visual designs using Figma. Collaborating with cross-functional teams to create cohesive and innovative design solutions.
Really (aka Moviebill)
UI & UX | AR | 2021 - Present
Led the UX/UI design for Really, an AR entertainment platform that delivers theatrical-quality AR experiences and digital collectibles to moviegoers and entertainment fans on a weekly basis.
Ordinary Object
Co-Founder | E-Commerce | 2023 - Present
Co-founded, designed, and developed Ordinary Object, an e-commerce store that brings the unique concept of modern moss boxes to the public. The platform offers a visually appealing and user-friendly shopping experience, blending style and functionality.
Personal Interests
AI-generated Art | Photography | Motion Graphics | About Me
A curated showcase of personal creative projects, including photography, AI-generated art, and motion graphics. This collection highlights my diverse skill set and passion for exploring innovative design techniques and visual storytelling.
